Februari 14, 2013

How to make money online

 

When you're just starting out online it's extremely easy to get confused. One marketing expert will tell you that Adsense is the ticket to big riches. Another one will tell you that AdWords is the way to go. Some will say information products. Others will say physical products. Some will say you need to have your own products. Meanwhile others will tell you of the fortune they earned as affiliates selling other's products.

So what can you believe? Who do you believe?

All of them. Or none of them.

The key to having a successful business is finding the right path for you. As cheesy as this sounds, you need to go with your heart.

Let me give you an example…

There are some experts who suggest that you build up an empire of mini-sites that you either sell affiliate products off of, or you build so that you can incorporate AdSense to get cash for clicks.

Now while some people think you need to have a site or two and make them a grand success, those who go the "underachiever" route say "not so!" If you build an empire – a suite of sites, if you will – then all of them only need to perform moderately in order for you to do well overall.

For example, some people spend all their time constantly tweaking a site to get $100 a day profit out of it ($3000 a month). However, those who prefer the underachiever route seek to build 100 sites that make $1 a day, or 200 sites that make 50 cents a day.

Can you build a site that can make one measly dollar per day? I'm sure you can. So the idea is to make a $1 a day earner, then move on to the next one, then build another, and so on. Time-permitting you can go back and tweak some of the better-performing sites to make them more profitable, but for the most part you seek to have a bunch of sites that make a small amount of money (though collectively they make a nice chunk of change).

It's a good idea, right? Sure it is! But if you're the type of person who has trouble taking your focus off of one thing and refocusing it on another, this model may not be right for you.

For example, today you might build a site about butterflies and another about toe fungus. Tomorrow your topics may include breast feeding and grooming poodles. The next day you could be building sites on artificial insemination and repairing leather upholstery.

If you get bored easily, this model may sound like a dream come true! You need only spend a few hours or a day working on a mini-site or blog before leaving it and working on another one.

On the flip side (as mentioned before), if you can't quickly refocus than this may sound like a nightmare. For example, you may find it difficult to focus for hours on artificial insemination, and then suddenly have to clear your mind, switch gears and start thinking about leather upholstery.

Here's what I'm trying to say: if you over ride your emotional feelings about a project you can easily be setting yourself up for failure.

Example: I've known people whose skin absolutely crawls when they think of blogging. They hate blogs and they hate blogging. And yet because they heard an expert say they must blog, they blogged …for about three months. Then they dropped it and never looked back.

Just as they suspected, they hated every moment of their blogging. But unfortunately because they ignored their gut feeling upfront, they basically wasted three months doing something they hated. They could have used those three months doing something productive that they enjoyed.

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